Event

AGENDA

ORLANDO, FL | OCTOBER 14-16

OCT 14

WEDNESDAY

12:00 pm – 3:00 pm

Ballroom Foyer

Registration & Information Desk

1:00 pm – 3:00 pm

Owners Only Session

7:00 pm – 9:00 pm

Welcome Reception

OCT 15

THURSDAY

7:30 am – 8:30 am

Prayer Breakfast

8:00 am – 12:00 pm

Foyer

Registration & Information Desk

8:00 am – 3:00 pm

Foyer

Vendor Hall

9:00 am – 10:30 am

Ballroom

Welcome & General Session

Presented by: Dan Duffy, CEO of United Real Estate Holdings LLC, Mike Duffy, President of United Country Real Estate, & Shawn Terrel, President of United Country Auction Services

Welcome & General Session

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

Dan Duffy, CEO of United Real Estate Holdings LLC

Mike Duffy, President, United Country Real Estate

Shawn Terrel, President, United Country Real Estate Auction Services

10:30 am – 11:00 am

Ballroom

Technology Roadmap: Unveiling You Powerful New Tools

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

David Dickey, Chief Technology Officer, United Country Real Estate

Technology Roadmap: Unveiling You Powerful New Tools

Presented by: David Dickey

1:00 pm – 2:00 pm

Ballroom

AI Marketing Machine

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

Presented by Keynote Speaker, Jason Pantana

AI Marketing Machine

Keynote Speaker: Jason Pantana

4:30 pm – 6:00 pm

Foyer

Awards Winners Photo Booth

6:00 pm – 9:00 pm

Ballroom

Top Awards Reception & Banquet

OCT 16

FRIDAY

8:00 am – 3:00 pm

Foyer

Vendor Hall

8:00 am – 9:00 am

Future-Proof Your SEO The Era of AI Search

Grand Cypress G

Presented by Keynote Speaker, Jason Pantana

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Presented by: John Schultz – Speaker & Chief Marketing & Technology Officer, Grafe Auction

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Presented by: Steve Roberson, LandID Founder

Future-Proof Your SEO The Era of AI Search

Presented by: Jason Pantana, Keynote Speaker

The Guardrails: Protecting Your Brand, Reputation & Results

Presented by: John Schultz, Grafe Auction Company Partner / Chief Marketing & Technology Officer

What's New in Land id: AI Insights, Map Tours & CarPlay

9:00 am – 9:15 am

Transition & Networking Break

9:15 am – 10:15 am

Social IQ Beat the Algorithms​

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

Presented by Keynote Speaker, Jason Pantana

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Presented by: John Schultz – Speaker & Chief Marketing & Technology Officer, Grafe Auction

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Nora Sullivan, Director of Business Consultantst, United Country Real Estate

Teresa Johnson, Xpressdocs Senior Account Manager

Social IQ Beat the Algorithms

Presented by: Jason Pantana, Keynote Speaker

Turning Your Database Into Deals

Presented by: John Schultz, Grafe Auction Company Partner / Chief Marketing & Technology Officer

New Marketing Hub Distribution & Property Valuation Postcards

Presented by: Nora Sullivan, Business Consultant & Teresa Johnson, Xpressdocs Senior Account Manager

10:15 am – 10:30 am

Transition & Networking Break

10:30 am - 11:30 am

Agents of AI

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

Presented by Keynote Speaker, Jason Pantana

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Presented by: John Schultz – Speaker & Chief Marketing & Technology Officer, Grafe Auction

Tyler Stracener, Zillow Showcase Specialist

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Agents of AI

Presented by: Jason Pantana, Keynote Speaker

What's Working Now Versus the Hype

Presented by: John Schultz, Grafe Auction Company Partner / Chief Marketing & Technology Officer

Leveraging United Country's Competitive Advantage: Agent Panel

1:00 pm – 2:00 pm

HiBid & Auction Flex Updates - AI Cataloging, New Apps, New Search, New Energy

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

Kris Kennedy

Presented by: Kris Kennedy, Chief Evangelist, Auction Flex & HiBid

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Ashley Breitenbach, Vice President Of Marketing, United Country Real Estate

HiBid & Auction Flex Updates - AI Cataloging, New Apps, New Search, New Energy

Better Prompts, Better Results: The Key to AI Success for Agents

Presented by: Ashley Breitenbach, United Country Vice President of Marketing

Residential / Commercial SME Roundtable

Presented by: Nora Sullivan, Christa Barlow, & Jimmie Dean Coffey

2:00 pm – 2:15 pm

Transition & Networking Break

2:15 pm – 3:15 pm

Introducing Your New UC Office Website

Winning Strategies for Instagram, YouTube, and More. Decode the latest social media algorithms and discover content strategies proven to attract clients and strengthen your real estate brand. Learn precisely which types of content resonate most, how to optimize posts effectively, and the best distribution methods to generate direct inquiries and new business.

David Dickey, Chief Technology Officer, United Country Real Estate

Gabe Salas, Technical Trainer, United Country Real Estate

This focuses on using AI for lead generation, buyer and seller matching, and follow-up that doesn’t slip. Turn the people and inventory you already have into deals. We’ll use AI for pre-call research, matching buyers and sellers, and follow-up that doesn’t slip, without sounding like a robot. Practical lead gen, smarter list use, and next-touch habits you can run every week, not once and forget.

Greg Schowe, Division Manager of Asset Preservation Inc.

Introducing Your New UC Office Website

Presented by: David Dickey, UREG CTO & Tonja Woodward, Director of Support

Zillow Showcase Ads

Presented by: Special Guest

Land & Lifestyle SME Roundtable

Presented by: Nora Sullivan, Christa Barlow, & Jimmie Dean Coffey

HYATT REGENCY GRAND CYPRESS RESORT | OCTOBER 14-16, 2026

800.444.5044